Brand Marketing Cases, Insights, News & More!

Digital & Social Media Warehouse (page 6)

IDEAMONDAY#3pic

Idea Monday 3: What a Blast!

Featured brands: BMW, Oceans Armour, Nike, Cadbury

Source: CreativeJuice\Kuala Lumpur, info@creativejuicekualalumpur.com
IDEAMONDAY#2pic

Idea Monday 2: What a Blast!

Featured brands: Mastercard, Wimpy, McDonalds

Source: CreativeJuiceKuala Lumpur, info@creativejuicekualalumpur.com
IDEAMONDAY#1pic

Idea Monday 1: What a Blast!

Featured brands: Switzerland, Kohlber Bun, Geico, YouTube

Source: CreativeJuice\Kuala Lumpur, info@creativejuicekualalumpur.com
AstroEveryday 2

Every Day is a Great Day for Astro

A campaign to elicit support for a new Chinese movie and outshine an “also ran”

Source: David Mitchell, Naga DDB Insights, david.mitchell@nagaddb.com.my
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Clean & Clear Builds Stronger Brand Affinity with Teens & Older Teens

Clean & Clear endeavours to make itself more appealing whilst not to be seen as a brand that only rewarded good looks

Source: David Mitchell, Naga DDB Insights, david.mitchell@nagaddb.com.my
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Prudential: Getting Young Adults Ready for Insurance

Prudential fuels conversations with young adults in order to subtly steer them to a new life insurance policy specially created for them

Source: David Mitchell, Naga DDB Insights, david.mitchell@nagaddb.com.my
Naga DDBlitz December 2011 - Bringing the nation together, one apology at a time 1

DiGi Moves to Neutralise Angst, Accusations and Finger Pointing

A campaign that persuaded Malaysians to open-up and seek forgiveness for offending others

Source: David Mitchell, Naga DDB Insights, david.mitchell@nagaddb.com.my
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Painting the Year in Auspicious Colours!

CNY 2011: Naga DDB took a light-hearted approach and created digital advertisements to encourage users to find out their lucky colours for the year

Source: David Mitchell, Naga DDB Insights, david.mitchell@nagaddb.com.my
AirAsia - Digital Search

AirAsia X Brings London and Kuala Lumpur Closer

Branded keywords, ads that inspired, competitor analysis, clicks, qualified traffic and an outstanding copy delivered results beyond expectations to AirAsia X

Source: Carat Malaysia, Bala.Pomaleh@carat .com