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Consumer Nuances Warehouse

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Malaysia: Consumers’ Prefer Larger Capacity Appliances

Washing machine and refrigerator volume sales recorded double digit growth in Malaysia in Jan-May 2013: GfK


China’s Reproductive System is a Boon for Baby Care Products

Consumers in key Chinese cities increasingly buying baby care products on the Internet: GfK

Source: Gfk

The Malay Consumer Profiled

Is the Malay community, the largest demographic in Malaysia the most important demographic in terms of potential and value?

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Make Way for the Guys…

Brand Builders should take advantage of the growing interest for male-specific products as well as apparel lines


Malaysia’s Consumer Confidence Stays in the Top 10!

Malaysian consumer confidence ranks 9th among 58 countries; declines 6 points in q3 2012

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Consumers Cautiously Optimistic but Price Conscious (2012)

Three in five shoppers would buy only the essential items in response to rising food prices and one third would buy less in total, amongst the highest in SEA


Malaysian Consumer Confidence Up 4 Points (2012)

Over two-thirds of Malaysians are optimistic; Total FMCG value growth reported year-on-year decline in April and May as consumers are holding back spending…


Muslims Stock-Up Before the Fasting Month (2011)

70% of MUSLIMS STOCK UP ON NON-PERISHABLE ITEMS PRIOR TO THE FASTING MONTH. Consumers aged 20-39 and central region Muslims stock-up the most


Is the Time Ripe to Engage “DIY” Enthusiasts?

The Do-It-Yourself (D. I. Y.) market is huge – at close to RM6 billion in consumer expenditure (2010); and continues to grow from year to year.


What’s Delayed Marriage and Child Bearing Got to Do with Marketing?

Delayed marriage and child bearing among the young and mature and its implication to marketing & advertising

Source: OmnicomMediaGroup,