Brand Marketing Cases, Insights, News & More!

Campaigns Warehouse (page 11)

OMD PANASONIC 2

Panasonic Exhorts Malaysians to “Waste Not, Want Not”!

The AV brand collaborates with the famous Grandma “Mottainai” to instill the benefits of avoiding wastage among Malaysians from all walks of life

OMD FOLLOW ME

Follow Me Tackles Low Awareness with Young Adults

OMD’s campaign for Follow Me hits a double whammy with college students – one group targeted intentionally, while the other crashed the party

OMD RIDSECT 2

Mosquitoes Get a Deadly Dose from Ridsect’s New Twin Nozzle

OMD’s integrated campaign for Ridsect delivers quite a sting to the enemy – mosquitoes that is!

OMD LIBRESSE 1

Libresse Moves to 5th Place in 10 Months!

Its not a welcome mix – a new brand, a “taboo” category, established competitors, and targets with short attention span – and the brand rose to enviable awareness in 10 months!

OMD LIBRESSE

Right Platform Snares Libresse 92% Contest Entries!

OMD and SCA work together to deliver a fast and impactful campaign to create mass awareness of Libresse, but with a limited time and commensurate budget

OMD MAMIL GOLD

Mamil Gold Wants Reach for a New Formulation, Immunofortis

OMD delivers cut-through and strong brand recall by incorporating a shield on Parenting magazines