Brand Marketing Cases, Insights, News & More!

Peter Davis Takes On Maxman.Tv Boardroom

Peter Davis was never afraid of a challenge, and at 32, he’s showing no signs of letting up. One cannot blame him though, seeing how he has a lot going for him. Peter Davis with Ahmad Izmir3

For starters, he’s had a successful stint as an actor, thanks to his leading role in award-winning 2008 movie Sell Out, which premiered to rave reviews at the 65th Venice International Film Festival. Of course, he’s also worn other hats as a model and a lifestyle columnist, but this Malaysian bloke of English-Chinese heritage is perhaps best known for his career in the Mixed Martial Arts (MMA) showground, having debuted in the sport back in 2004. It is no surprise then that in 2009, MSN Malaysia labelled him one of the rising stars in the world of entertainment.

This May, Davis takes on his hottest challenge yet, joining forces with one of the biggest names in internet TV. Given his knock-out success in the local and international entertainment industries, the heavy-hitters behind has appointment Davis as the first member of its Board of Advisors.

“In the relatively short time that has been in existence, we have been at the forefront of entertainment content featuring action, drama, guns, hot women, mixed martial arts, and other adrenaline-pumping genres of programming. If there’s anyone who knows about what our viewers want – it’s Peter Davis. We could not have appointed a more fitting candidate inaugurate our Board of Advisors. I truly believe he carries the artillery to take to the next level,” said Ahmad Izmir, CEO of parent company IZI Media.

As a member of’s Board of Advisors, Davis will be responsible for providing strategic advice and counsel on relevant shows catered towards men –’s primary demographic.

He will also champion the internet channel’s initiatives in reaching out to viewers through a series of testosterone-infused events and various “Man Up” initiatives, besides driving advertising on the channel by reaching out to relevant brands and potential advertisers to highlight the benefits of ‘getting into the ring’ behind

Equally excited about the initiative, Peter Davis said, “My professional career so far has taken me to places and allowed me to experience things that real, raw men out there aspire to realize in their life. Taking up this position on’s Board of Advisors allows me to connect with men like me out there, by using my experiences to bring them what they want – pure Manly television
content unlike any other. I’ve always enjoyed a good challenge, and I think this is one I am going to truly enjoy.”

Peter Davis’ appointment as a member of’s Board of Advisors precedes a list of other appointments to follow suit. “We cannot reveal much at this time, but all I can say is stay tuned for a lot more hot stuff in months to come,” continued Ahmad Izmir.

Having made its debut in 2012, is geared to change the landscape of television as we know it. Amongst hit shows that viewers will be able to enjoy via are Borgia, Lilyhammer, BAMMA, The Take, Extreme Fighting Championship (EFC), WCG Ultimate Gamer and Top Boy. is part of IZI Media’s plans to launch a series of online channels offering targeted TV shows and movies in Malaysia, Indonesia, Singapore, Philippines and Hong Kong.


MaxMan.TV is Malaysia’s newest video channel featuring the very best in male-skewed TV shows and movies. We give you guys the kinds of shows you will enjoy. MaxMan.TV movies and shows are high-energy, manly, edgy, action-packed and raw; at the same time, we recognize the refined masculine qualities as well by offering content that is classy, sophisticated, sexy and macho.