Brand Marketing Cases, Insights, News & More!

Teenagers Warehouse

OMD NIPSTER 1

Nips, Social Gaming and Television Astro

Nips capitalizes on a mass media platform to drive home the fact that it is the undisputed leader in the chocolate segment; particularly amongst Malay Teenagers

OMD NIPSTER

Nips Goes Social to Entice the Young

Social gaming takes centre-stage in a campaign targeting the young to entrench the brand proposition as fun, colourful, playful, sociable, young and creative

OMD NIPS

NIPS Creates the Perfect Talk of Town!

This campaign to accelerate sale volume takes on fickle-minded, expressive teenagers with short attention spans

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Clean & Clear Builds Stronger Brand Affinity with Teens & Older Teens

Clean & Clear endeavours to make itself more appealing whilst not to be seen as a brand that only rewarded good looks

Source: David Mitchell, Naga DDB Insights, david.mitchell@nagaddb.com.my