Brand Marketing Cases, Insights, News & More!

Social media Warehouse (page 2)


Turning Influencers into Advocates

What must you do to convert Influencers into Brand Advocates?


Danone Dumex: Only But the Truth!

The media hype about sugar has consumers confused and curious – a dedicated microsite with pertinent information from Danone Dumex clears the air


McDonald’s Asks – What’s “G” in the GCB?

A scaled budget, a limited time period was all OMD had to work with to quickly drive awareness, interest and trial for a new product offereing from the fast food Giant


Idea Monday 40: What a Blast!

Featured brands: Swatch, VW Polo, Mini, SPCA NZ, IKEA, Old Spice

Source: CreativeJuice\Kuala Lumpur,
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Malaysianising The Afro-Portuguese Foreigner

Nando’s takes note of the increasing distrust in mainstream media; and earns the Malaysian Netizens’ trust by being the objective people’s voice online

Source: CreativeJuice\Kuala Lumpur,
Social Media OMG

Are You Winning or Losing the Social Game?

Digital Sphere: 8 Social Media Metrics You Are Advised Never to Ignore

Altimeter Social Media Crisis (YoY)

The Bane of Social Media Strategies in Perspective

Morpheus: This is your last chance. After this, there is no turning back.

Roller Coaster

Roller Coaster Accelerates Conversations

A campaign by OmnicomMediaGroup for Roller Coaster elevates conversations about the brand in the social space and delivers more fans as well as sales

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Technologies Designed to Dazzle Come 2016!

PHD Malaysia discussed new technologies that will become prevalent over the next five years and their impact on society and the marketing and communications industry

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Social Media: A Staple for Malaysians?

46% of Malaysian social media users utilise a mobile phone for social media interaction