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Google Research Reveals Dramatic Rise in Smartphone Penetration

Google released new research that showed Malaysia’s smartphone penetration has increased nearly 300% since 2011, revealing opportunities for smart businesses to reach and engage this growing segment of the population.

Source: Emerald Communications Malaysia,
BMW - Making a Point with a Whole New Point-of-Sale

BMW Turns to Point-of-Sale to Boost Enquiries & Showroom Traffic

BEST USE OF POINT-OF-SALE: Carat ramps-up brochure requests and showroom visits for BMW by taking advantage of key mobile phone features

Source: Carat Malaysia, Bala.pomaleh@carat .com
Table for 2 Pic 1

Why Bother with Mobile Anyway?

Mobile devices are responsible for over 20 % of all e-commerce shopping – and that number is growing swiftly every year!


Idea Monday 14: What a Blast!

Featured brands: IKEA’s, Mini, P&G, Pong, Smart Cars, Nokia, Lumia

Source: CreativeJuice\Kuala Lumpur,